The wait is finally over, Princess Cruise passengers! Get ready to indulge in a super-premium ice cream with a surprise in every cup – SMiZE Cream, brought to you by the iconic supermodel and businesswoman Tyra Banks. Starting mid-March, SMiZE Cream will be available on all 15 Princess MedallionClass ships and can be ordered via the OceanNow delivery on demand experience.

Launched in 2020, SMiZE Cream is a fun and innovative ice cream brand that offers unique flavors and one-of-a-kind packaging. From “Brownies, I Love You” to “The Best Vanilla I Ever Had,” there’s a flavor for everyone to enjoy. And don’t forget to dig deep, as there’s a yummy SMiZE SURPRiZE waiting for you at the bottom of every luxurious serving.

Discovery Princess Captain Gennaro Arma; Supermodel Tyra Banks; Princess President John Padgett
Discovery Princess Captain Gennaro Arma; Supermodel Tyra Banks; Princess President John Padgett

Each flavor comes in limited-edition, individually packaged servings, complete with a unique augmented reality (AR) activation per ice cream flavor that happens right on the cup. This is the perfect combination of fun and luxury, making SMiZE Cream the ideal treat for passengers of all ages.

“Our ice cream won’t just be on one cruise – it will be on the entire fleet,” said Banks. “The synergies with Princess’ stance on innovation and premium experiences is the perfect match. I can’t wait for Princess Cruise passengers to delight in luxe, fun, creamy and dreamy SMiZE Cream!”

John Padgett, president of Princess Cruises, shares the excitement, saying, “We’re thrilled to be working with a world-renowned personality like Tyra Banks to offer SMiZE Cream across our fleet. And with our exclusive OceanNow anywhere/anytime delivery, our guests will never have to wait in line for their favorite SMiZE Cream flavors.”

So get ready, Princess Cruise passengers, for a sweet treat like never before. SMiZE Cream is the perfect way to indulge in some luxury and fun while sailing the seas. Don’t miss out!

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